This is who we are

We believe in Traditional shaving, and want to share it with you

We celebrate the Art that engulfs the way of life that we call Traditional Shaving. We invite you to join us on this journey.

We believe in Traditional Shaving as a way of life. We work hard and play even harder. We live life to the full and want you to too. We celebrate the beauty of Art that surrounds us. We want you to enjoy it too.

We bring you the best and the most appropriate equipment. We know it well because we collect the items. We can thus bring you raw honest reviews of what works and what doesn’t, there is no way to buy our favour – you will always get the truth as we see it. Just remember that as they say “Your Mileage May Vary” – you may experience it differently, that’s just the way it is. We also bring you knowledge and advice and the experience and the ability to compare items in our collections, so don’t be shy to ask if you need anything. We are here to help. We will try to provide links to even more knowledge and information and useful resources as well as good sources of equipment and advice.


To highlight and celebrate the Art that is an integral part of Traditional Shaving and thereby promote Traditional Shaving as a way of life.


To help others to also see the beautiful Art that surrounds them and get the most out of life by joining us in this ancient ritual of Traditional Shaving, in a way that benefits us and the environment. 

Quality Control

We take pride in our standards. Our products have been carefully selected, and we care for them like our own when we prepare to send them out. If you are in any way unhappy with your product or service or have any suggestions as to how we could improve our service, please contact us and we will do our best to improve the situation.

Meet the Team

Gavin Earle
CEO / Founder

Call sign Dragon. Trained as a Fighter Pilot, Medical Doctor, Airline Pilot, Skydiver, Rock Climber and Extreme Sport Addict. He lives life to the max and wants you to also experience life at full volume.

Gavin has a huge razor collection and even bigger synthetic brush collection. He wants to preserve the history and share the beauty of these with you, to fill your senses with Traditional Shaving like he does. He wants you to look forward to each shave, not dread it. Which razor will you use? which scent? Life is an adventure!

Renee Harms Bell
Software and Content expert

Renee Harms Bell is also an Extreme Sport Addict. She enjoys Rock Climbing and Biking.

She fell in love with Traditional Shaving when she acquired a Medium Henson Razor. Now she even enjoys restoring Vintage Razors and Brushes and looks forward to each shave, instead of dreading it. Her favourite scents are P.A.A Cavendish and Et Tu as well as A&E Asian Plum. Traditional shaving is the way!

Phillip v Coller
Design & Development

Phillip is a multi-media designer with over ten years experience in the industry โ€“ he also Skydives and enjoys Speed Flying.

Phillip uses his creative genius to capture Gavinโ€™s ideas and present them to you on our website. Phillip immediately saw the light when he saw and sampled Traditional razors and soaps. He has found the way and wants you to as well.


Fantastic service and assistance! I was guided by the very knowledgeable Gavin on exactly which shaving products would suit me. After sales support is there for any questions I had! Iโ€™m very happy and satisfied with the products purchased as well as the entire experience! Thank you!

Ryan C

Great site with amazing products!! I honestly did not realize there were so many options available for shaving.
Excellent team to deal with orders and any questions. I would highly recommend doing your shopping here!

Erik Bell / Finland

As many of you may realise, although we are passionate about presenting this Precious Art to you, it eats up both time and resources. If you are fortunate enough to be in a position that the more essential needs in life are covered, and are able to gift old razors/brushes or funds, please click

ย  ย  ย  ย  ย  ย  ย ย  DONATE HERE

, and tell us what you want to see more of, or contact us re shipping. Many thanks. The Team